I was assigned to produce a mini-figure series based on Nickelodeon's licensed properties from the 90s. The research phase provided a good selection of characters and solid ideas of on-model looks for each. Next, in the concept art stage, I was challenged to fit various characters onto the mini-figure platform. Then, in production, I worked with the factory on materials and paint applications. Packaging was completed using licensor-provided artwork.
Nickelodeon was thrilled with the product and it led to the production of many other toys for the brand.
Tools Used: Adobe Illustrator, Clip Studio Paint, Photoshop
A nice shot of the entire series including favorites Ren & Stimpy, Rugrats, and Hey Arnold.
First concept sheet, showing my concepts before licensor changes. The numbers below refer to the ratio of characters per case.
